When it comes to “The Witcher” and “Cyberpunk 2077”, almost all players will think of “CD Projekt RED”. But what’s interesting is that the name that everyone has been calling for more than 20 years has never been the official name of the parent company.
According to the latest news, Polish game company CD Projekt S.A. has officially adopted a resolution to change the company name to CD Projekt RED in the future, unifying the entire group with its most well-known game development brand. In other words, if you call it “CD Projekt RED” from now on, you don’t have to worry about calling it wrong.
Players have been calling it 20 years, so the officials simply changed the name.
In fact, many players have mistakenly believed that the company that developed “The Witcher” and “Cyberpunk 2077” is CD Projekt RED. In fact, CD Projekt has always been the name of the parent company, while CD Projekt RED is just the brand of its game development studio. Now the company has decided to directly change the parent company to CD Projekt RED. Officials stated that this move is to make the brand identity more consistent and to unify the company name with the brand that players are most familiar with. All I can say is that since the whole world is used to it, it would be the easiest thing to just change it to the name that everyone is most familiar with.
The name has changed, but the company is still the same company
This name change does not represent a reorganization of the company, nor does it affect any of its game development plans. At present, CD Projekt RED is still developing multiple works such as “The Witcher IV (Witcher IV/Witcher IV)”, “Cyberpunk 2” and the new original IP “Project Hadar” simultaneously. This name change is mainly a brand adjustment and does not involve a change in operational direction. For most players, the biggest impact this time is probably that in the future, news headlines will no longer have to explain “CD Projekt and CD Projekt RED are not the same name.”
In the end, the player won!
Companies occasionally change their names in the gaming industry, but it’s usually due to mergers and acquisitions, restructuring or brand transformation. It is quite rare for a company like CD Projekt to directly change a company to a name that players have called for more than 20 years. It can only be said that the officials probably finally discovered that instead of spending time correcting the world, it is better to directly admit the reality. Everyone has always called it this way anyway, so they might as well just call it this name.