Overwatch 2 has just unveiled a brand-new skin rarity tier called Ultra Skin, with the first batch featuring Kiriko and new hero Sierra in the 「Nyan Café」 theme. According to Blizzard, these skins go beyond simple character reskins—they include enhanced visual effects and custom sound effects, positioned somewhere between Legendary and Mythic skins. But players aren’t talking about the skins themselves—they’re talking about the price.
$35 Per Skin? Players Are Not Happy
The announced pricing is steep: a single Ultra Skin costs 4,500 Overwatch Coins, which translates to approximately $45 USD (about $1,320 TWD, $353 HKD, or 191 MYR). A dual-character bundle runs around $69. For comparison, standard Legendary skins go for around 1,900 coins (~$19). That’s nearly double the price for what Blizzard calls an upgraded experience. Unsurprisingly, players are questioning whether the extra kill effects and sound effects justify such a significant price jump.
Community Backlash Grows
Discussions on Reddit and social media are overwhelmingly negative. Many players argue that some existing Legendary skins already have special effects and visual upgrades, so Ultra Skins don’t offer enough differentiation. Others feel Blizzard is simply rebranding an existing tier and jacking up the price. Some are comparing to Marvel Rivals, noting that competitor games offer similarly premium skins at lower prices. A few witten internet comments have even started calling Ultra 「Ultra Expensive」 instead of premium.
That said, plenty of Kiriko mains have already opened their wallets. Since joining Overwatch 2, Kiriko has been one of the game’s biggest revenue drivers, with each new skin release typically becoming a top seller.
Overwatch 2 Monetization Debate Heats Up Again
Since going free-to-play, skins and battle passes have been Blizzard’s primary revenue stream for Overwatch. But with Mythic skins, crossovers, and premium bundles piling up, player complaints about monetization have never really faded. Now the Ultra Skin controversy has reignited debates about whether Overwatch 2’s monetization has gone too far. While actual sales figures will ultimately determine the future direction, one thing is clear: Blizzard isn’t getting unanimous praise this time around.