Bungie has confirmed that Marathon will reset major progression each season, triggering immediate player frustration.
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The core complaint is simple: users who grind for months don’t want to feel that their investment disappears on schedule.
Seasonal freshness can help retention, but hard resets require very careful reward design to avoid burnout and resentment.
A healthier model is often partial persistence — keep identity, prestige, or key unlocks while rotating competitive layers.