Take-Two confirmed on their recent earnings call that GTA 6 won’t be delayed further — development is progressing normally. They also confirmed that the viral Best Buy pre-order rumor is fake, with no basis in reality. Regarding marketing, Take-Two says they plan to ramp up GTA 6 marketing this summer, meaning players may see more official news soon.
What does increased marketing mean?
For a game that’s been delayed multiple times, any news about marketing rhythm is viewed as an important signal. If Take-Two says they’re increasing marketing this summer, it usually means the developer has greater confidence in the product’s final completion. For fans waiting for GTA 6, this is positive news.
Don’t believe anything except GTA official news!
Previously, a rumor circulated claiming to be a Best Buy system screenshot, suggesting GTA 6 pre-orders were opening soon. But Take-Two explicitly clarified this message is fake, urging players not to be misled. Before any official announcement, any non-official “pre-order news” should not be believed.
