Long: established website VideoGamer was demoted by Google due to its AI: written review article of “Resident Evil Requiem”, and is gaining traction fast, and early community reaction suggests this one has real momentum.
As with major stories across retro and modern gaming, the key details are in how players are responding, how the platform owners move next, and whether this remains a short spike or a longer trend.
When some websites are downgraded by Google, they can usually find technical reasons to comfort themselves; but if the problem is a review written by AI, it is completely different! Recently, VideoGamer reported that it is suspected that becauseAn AI-generated review of Resident Evil Requiem, resulting in the performance of the entire website on Google search being hit hard, which can almost be described as “being blasted”!
The problem is not just AI, it’s that you use AI to fill in random content
The most noteworthy aspect of this incident is not just that “Google is taking action on AI content again”, but that it once again reminds everyone that what search engines really hate is not just the word AI, but low-quality, worthless, and made-up content. If a game review has no actual depth, no opinions, and no trace of a real person writing it, then readers and search engines will smell something wrong sooner or later even if you don’t tell it. Especially for veteran works like “Resident Evil”, it is easier for players to tell whether the article is pretending to understand.
The overturning of the old station is more of a warning
The reason why this incident is even more touching is that the problem is not the kind of no-clean website that is cleaning SEO at a glance, but an old game website that has been in operation for a long time. In other words, Google is now not only targeting those who are obviously messing up websites, but also targeting websites that have a history and foundation, as long as the content quality really exceeds the standards. This is a warning for the entire content website circle: it doesn’t mean your website is old and big enough, you can use AI to fish in troubled waters.
The most embarrassing thing now is not using AI, but being found out that you don’t know how to use it.
To be honest, who is not touching AI now? The question has never been “do you use it?”, but “how do you use it?” If AI is only used to assist in sorting and speeding up the process, it usually won’t be a big problem; but if the entire review looks like the model was put together by itself, and the editor was just lazing around there without proofreading, then it’s really not unfair that something went wrong in the end. Because readers are not idiots and Google is not completely blind. You can be lazy with one or two articles, but if the whole site starts to smell like a strong AI, sooner or later someone will smell it.